Marketing World Cup (MWC)
Marketing World Cup, organized by MarkUp is one of the most awaited marketing events among the B-School fraternity.
Voted as the 2nd best B-school event in an online survey by Dare2Compete, MWC is a 48-hour non-stop face-off between the contenders from top B-schools of the country where the participants will be tested through some arduous case study competitions and on-spot events that are designed with the sole purpose of pushing you to your limits and bringing out the best in you.
MWC offers a plethora of marketing events which cater to budding marketers. Another novel facet of MWC is that it provides a platform for the participants to interact with industry stalwarts and deliberate on real-time industry problems.
Every year, this event attracts participation from top-notch B-Schools in the country
including the IIMs, FMS, MDI, IITs, SPJIMR, NITIE and many more.
Each team, comprising 3-6 members will participate in the 2-day event vying for the coveted trophy of the Marketing World Cup and a cash reward of almost 1 lakh rupees.